I was given the brief of writing an SEO blog, with free reign in terms of topic and keyword. I took inspiration from the upcoming celebration day of Never Give Up Day, and wrote a blog relating this to the client’s target audience. The keyword itself was ‘never give up day’, a high scoring keyword that helped boost the client’s website in SERPS, while attracting new business. The blog was written in the client’s very specific tone of voice: savvy, informed, and very informal.Click this text to read it.
This blog was created as part of a marketing campaign for the launch of a client’s new product. In this highly informative SEO blog I focused on the product’s USPs, including it’s high energy efficiency rating.Click this text to read it
A luxury bathroom client wanted to push for sales of some selected products. I worked these products into a blog about how to create bathrooms from certain eras while referencing a writer from these times, and the development of the plumbing industry, linking to authoratative sources to increase the SEO.
Taking very basic client-provided info, through thorough research and client consultation, I created copy for this Harley Street body aesthetics practitioner’s website.
